Job Description

Choose a job you love, and you will never have to work a day in your life. — Confucius

Digital Marketing Manager

  • Job Tag: #LI-MB1
  • Posted: October 01,2020

Our client is a leading family-owned global manufacturing and distribution company that has been around for over 180 years that sells into retailers. They own 65% of the market share globally! They're seeking a Digital Marketing Manager to lead/execute all things digital marketing and influence their overall marketing strategy. This role is an opportunity for a Digital Marketer to work with a global company, develop the North America Digital Marketing plan, have line of sight to the budget, and work with the overall marketing team.

Responsibilities

  • Develop digital marketing plan
  • Make recommendations on marketing automation efficiencies and platforms
  • Manage content of websites (serving B2B and B2C audiences)
  • Develop and execute monthly email campaign
  • Manage paid advertising – Google Ads
  • Develop virtual tradeshow booths

Desired Skills and Experience

  • 5-10 years digital marketing experience including marketing automation
  • Experience developing a digital marketing plan and/or strategic thinker
  • Strong writer – will write content for mass emails and content for websites
  • Email marketing – will plan and execute
  • Knowledge of marketing automation platforms to make recommendations
  • SEO Marketing experience
  • Graphic design skills/knowledge of the Creative Suite (can be beginner skills)
  • Experience in the animal health industry preferred
  • Travel is minimal – 5%
  • Candidate must be located in Minneapolis/St. Paul metro area. In office 3 days/week. Office in East Metro.

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