Job Description

Choose a job you love, and you will never have to work a day in your life. — Confucius

Director, Analytics & Insights

  • Job Tag: #LI-LK1
  • Posted: December 16,2022

We are seeking highly skilled and experienced marketing analytics professional to join our client’s team as the Director of Analytics & Insights. In this role, you will be responsible for building the internal team, guiding the leadership team on strategic investments that advance our business (and our client’s businesses). You will also work with clients to make strategic investment decisions that will improve their business results. You will have a strong functional understanding of contemporary marketing analytics, advertising technology, and research techniques, and be able to provide innovative solutions to keep pace with the ever-changing marketing environment.

Your responsibilities will include:

  • Consulting with clients on strategic investment decisions to improve business results
  • Leading and managing marketing technology projects from ideation through installation
  • Mining data for relevant and actionable insights
  • Communicating complex concepts to a non-technical audience
  • Managing client relationships and presenting and resolving issues leading and managing the analytics & insights team
  • Cultivating excellent relationships with technology and research partners

To be successful in this role, you should have at least 10 years of experience in marketing analytics and a strong understanding of contemporary marketing practices and research techniques. You should also have excellent client management and communication skills, as well as strong critical thinking and problem-solving abilities. Proficiency with MS Office, project management tools, MS Excel, Tableau, PowerBI, MS SQL Server, MySQL, Python, Nielsen, Comscore and Google Workspace is preferred.

Holding certifications such as the Associate Certified Analytics Professional (aCAP), Certification of Professional Achievement in Data Sciences, Certified Analytics Professional, Cloudera Data Platform Generalist, EMC Proven Professional Data Scientist Associate (EMCDSA), IBM Data Science Professional Certificate, Microsoft Certified Azure Data Scientist Associate, Microsoft Certified Data Analyst Associate, Open Certified Data Scientist, or SAS Certified Advanced Analytics Professional Using SAS 9 may be beneficial, but are not required for the job.

About our client, Media Bridge:
Media Bridge is a multi-year winner of the Inc. 5000 list of fastest-growing privately held companies in America. We credit our success to our philosophy of Media the Way It Should Be®. This means we are a team that is growing and winning personally and professionally. We are living our best lives while continuously improving team health scores and the satisfaction of our clients and partners. The company embraces the mindset that the best marketing strategy is: to care.
 
Founded in 2010, Minneapolis-based Media Bridge Advertising has a diverse client roster that includes Inspire Medical Systems Inc., It’s Just Lunch, Minnesota Twins, SPIRE Credit Union, EOS, Axonics, Impluse Dynamics, Gutter Helmet, Morrie’s Auto Group, Secondhand Hounds and numerous others. We’re a fast-growing team of smart, competitive, hard-working, fun marketing pros who live and breathe our core values: Lead with Heart, Do The Right Thing, and Raise The Bar and Be Accountable.

Work environment:
Most people are in the office 3 days a week. There is flexibility, and you are expected to manage your own schedule; however, many find that they do their best work in a highly collaborative manner at the physical office a few days a week. Covered parking is paid for by the company. There is a beautiful onsite gym and nutritious food available at the office.

Media Bridge has retained SkyWater on several new roles. Please reach out to Laura King for questions at lking@skywatersearch.com
 

  

 

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