Job Description

Choose a job you love, and you will never have to work a day in your life. — Confucius

Marketing Specialist

  • Job Tag: #LI-LK1
  • Posted: June 17,2022

Our client is a mid-sized, Twin Cities-based company in the real estate industry. If you're looking for a marketing position at a great place to work (named a top employer by Star Tribune’s Top 175 Workplace survey for 2021) with runway for professional growth, we want to hear from you. 

 

We are looking for a Marketing Specialist who works closely to educate, strategize and work closely with real estate agents in the field. The role requires expertise in digital marketing strategy (heavy on social media), how marketing drives business objectives, and a desire to work with agents on messaging and branding.

 

Job Duties and Responsibilities:

  • Serve as client services executive (our clients are our agents) in our internal marketing ‘agency.’ This includes gathering and understanding requests and projects thoroughly, offering solutions to achieve business and marketing objectives, providing guidance to the creative team on copy, design and brand, and ultimately delivering a concise and organized brief to the creative team for execution. 

  • Provide leadership, innovation and tactical implementations for our corporate and agent social media strategies and tactics.

  • Partner with others on the marketing or sales teams on agent-facing projects and programs. For example, this role will be a key contributor in our business building consulting program with our Chief Marketing Officer and VP of Product Development.

 

Qualifications:

  • Bachelor’s degree in marketing, communications, or related field; or equivalent work experience and knowledge.

  • 4+ years of related experience in marketing or advertising.

  • Client service or agency experience preferred.

Knowledge and Skills:

  • Strong technical aptitude including knowledge of standard Microsoft suite, CRM, Google ecosystem, etc.

  • Creativity and ability to produce unique marketing materials and effective ads and promotional programs.

  • Strong digital marketing knowledge (website, landing pages, funnel development)

  • Track record of leveraging social media for business and strategic benefits.

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